Communicating Top-Down Change

Q: Communicating Top-Down Change

This question evaluates communication, stakeholder management, and change-management competency for product leadership by examining how messaging and engagement are tailored across peer managers, direct reports, and front-line employees.

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Question

Tailoring Communication and Change Management for an Ops Initiative

Context

A VP has mandated an operations-wide initiative to improve safety, increase efficiency, and cut costs. As an Operations Manager, explain how you would tailor your communication and change-management approach to different audiences.

Prompt

Describe your approach for the following stakeholder groups:

Your three peer managers.
The managers who report to you.
Front-line employees executing the work.

Communicating Top-Down Change

Tailoring Communication and Change Management for an Ops Initiative

Context

Prompt

Solution

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