{"blocks": [{"key": "73a5f456", "text": "Scenario", "type": "header-two", "depth": 0, "inlineStyleRanges": [], "entityRanges": [], "data": {}}, {"key": "80d68589", "text": "Product analytics team observes the ‘First Day Funding Rate’—the share of users funding on their first day—has dropped and must identify why.", "type": "unstyled", "depth": 0, "inlineStyleRanges": [], "entityRanges": [], "data": {}}, {"key": "18c81944", "text": "Question", "type": "header-two", "depth": 0, "inlineStyleRanges": [], "entityRanges": [], "data": {}}, {"key": "354f25a1", "text": "The percentage of new customers who fund their account on day-1 has fallen. How would you systematically diagnose this decline? Which external and internal factors would you examine? If those are ruled out, what other angles would you explore?", "type": "unstyled", "depth": 0, "inlineStyleRanges": [], "entityRanges": [], "data": {}}, {"key": "a847b32a", "text": "Hints", "type": "header-two", "depth": 0, "inlineStyleRanges": [], "entityRanges": [], "data": {}}, {"key": "4162d367", "text": "Break metric into numerator/denominator, segment by cohort, traffic source, funnel step, seasonality, UI/feature changes, experiments, and external market shifts.", "type": "unstyled", "depth": 0, "inlineStyleRanges": [], "entityRanges": [], "data": {}}], "entityMap": {}}