Amazon Product Manager Behavioral Interview (STAR)
Prepare concise STAR (Situation, Task, Action, Result) stories that align to Amazon Leadership Principles. Quantify outcomes where possible.
Prompts
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Introduce yourself and explain why this Amazon Product Manager role is a good fit.
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Describe a time you used customer data to generate a product or business insight.
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Tell me about a time you defined or created a new metric to track performance.
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Describe a situation where you did not have enough data to solve a problem—how did you proceed?
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Tell me about a time you pitched an idea to your boss and were initially turned down. What happened next?
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Describe how you earned the trust of a resistant project team and overcame their push-back.
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Give an example when your team’s goals conflicted with another team’s goals and how you resolved it.
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Tell me about a time you gathered feedback on your team’s performance and drove a meaningful change.
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Explain how you handled missing (or about to miss) a deadline or encountering a major mid-project setback.
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Describe a project where you invented, simplified, delivered results quickly, and later scaled the solution.
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Give an example of a calculated risk you took that succeeded—and one that failed. What did you learn?
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Describe a time you handled a difficult customer situation.
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Talk about a time you disagreed with your manager and how you expressed and resolved the difference of opinion.
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Describe the most innovative thing you have built and the impact it created.
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Tell me about a time you remotely influenced stakeholders to get work done.
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What are your greatest strengths and your biggest weakness?
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Give an example of how you coached or trained a team member to improve their performance.
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Describe a time you disappointed a team member—how did you address the situation?
Hint: Anchor each story to Amazon Leadership Principles; quantify results where possible.