Investigate Sudden Decline in Coinbase Revenue Metric
Overview
This question evaluates a candidate's competence in product analytics, metric diagnostics, and experimentation design, focusing on root-cause analysis and the ability to interpret data-driven signals.
Coinbase
Aug 4, 2025, 10:55 AM
Data Scientist
Technical Screen
Analytics & Experimentation
0
0
Scenario
A key revenue metric on Coinbase’s dashboard suddenly declines.
Task
Describe a structured approach to investigate the drop. Which cuts, diagnostics, and experiments would you run to isolate root causes?
Hints
- Consider data quality, user segments, funnels, feature releases, seasonality, and external factors.
- Make your approach actionable (what to check first, how to size the impact, what to try next).
Solution
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