Product Strategy and MVP Prompt: Three Product Design Scenarios
You are interviewing for a PM role. For each scenario below, craft a product strategy and MVP plan:
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Peer-to-peer lending and borrowing.
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Helping travelers during airport layovers.
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A new offering from Meta's AR/VR lab.
For each scenario, include:
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Target users and core jobs to be done.
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Core value proposition.
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Success metrics, including a North Star and key input metrics.
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Rollout and key risks with mitigations.
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MVP scope and validation plan.
Constraints & Assumptions
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Treat each scenario as separate unless you state shared assumptions.
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Make regulatory, trust, safety, privacy, and operational risks explicit.
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Keep MVP scope narrow enough to validate the riskiest assumptions.
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Include metrics that reflect user value, not just signups.
Clarifying Questions to Ask
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Which scenario should I answer first or in most depth?
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Are we optimizing for consumer growth, revenue, marketplace liquidity, safety, or platform learning?
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What geography, regulatory environment, and target user segment should I assume?
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Should the AR/VR idea be consumer, creator, enterprise, social, or developer-focused?
Part 1 - Peer-to-Peer Lending and Borrowing
Design a product strategy and MVP for peer-to-peer lending and borrowing.
What This Part Should Cover
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Borrower and lender segments.
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Trust, underwriting, KYC/AML, regulatory, collections, and fraud considerations.
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Value proposition for borrowers and lenders.
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MVP scope, risk controls, success metrics, rollout, and validation.
Part 2 - Airport Layover Travelers
Design a product to help travelers during airport layovers.
What This Part Should Cover
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Traveler segments and jobs such as rest, food, navigation, rebooking, baggage, local experiences, and disruption handling.
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Core product experience and partner ecosystem.
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MVP scope focused on one or two high-frequency pain points.
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Metrics for engagement, conversion, satisfaction, and operational reliability.
Part 3 - Meta AR/VR Lab Offering
Design a new offering from Meta's AR/VR lab.
What This Part Should Cover
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Target users and use case.
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Why AR/VR creates unique value versus mobile or web.
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MVP features, privacy/safety concerns, hardware constraints, and social interaction design.
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Success metrics and rollout.
What a Strong Answer Covers
A strong answer separates the three scenarios, defines users and jobs clearly, proposes a focused MVP for each, and addresses the biggest risks before scaling.
Follow-up Questions
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What is the riskiest assumption in each scenario?
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Which scenario has the highest regulatory risk?
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How would you test demand before building?
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What would you deliberately exclude from each MVP?
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Which North Star Metric would you defend most strongly?