Adobe feature that lets people with no design training make polished visuals

You are a product manager at Adobe. Plenty of people who are not designers still have to produce visuals, such as social posts, flyers, presentations or ads, and they want the results to look professional. Propose an Adobe product or feature that lets these people produce polished, high-quality visual content on their own. ```hint Define quality for this user Work out what "high quality" means to someone without design training and what keeps them from reaching it today; remember that Adobe already serves part of this audience, so the idea has to close a real gap rather than repeat an existing product. ``` ### Clarifying Questions - Is this a new standalone product, or a feature inside an existing Adobe tool for non-designers, such as Adobe Express, or inside other apps where non-designers already work? - Which kinds of visual content are in scope: social graphics and flyers, presentations, short video, or all of them? - Is Adobe's main goal here to attract new users, convert free users to paid plans, or defend against competing design tools? - Can the design rely on Adobe's generative AI models, and is there a limit on generation cost per user? ### What a Strong Answer Covers - A chosen non-designer segment with a concrete, frequent content need, and a definition of what "high quality" means to that segment - The specific obstacles between these users and professional-looking results today - Prioritized features tied to those obstacles and to Adobe's strengths, positioned against existing Adobe offerings and competitors - Success metrics for creation, quality and retention, with guardrails such as generation cost and content safety - Risks and trade-offs, including automation versus user control and the reaction of Adobe's professional designer community ### Follow-up Questions - How would you show that designs made with your feature are actually better, not just faster to make? - If AI generation made most users' designs look alike, what would you change? - How would you make sure the feature strengthens Adobe's paid business rather than giving away what professionals pay for?