Choose Three Headline Metrics That Summarize Netflix's Health
Company: Meta
Role: Product Manager
Category: Analytics & Experimentation
Difficulty: medium
Interview Round: Other
You may put only three metrics on a dashboard for Netflix. Which three do you choose, and why?
```hint Make each metric earn its slot
Tie the three to different parts of how Netflix makes money, then check whether together they would reveal a problem that any one of them alone would hide.
```
### Clarifying Questions
- Who reads the dashboard: company leadership tracking the business, or one product team tracking its own area?
- Should it show business health (members, viewing, revenue) or service health such as playback failures and startup time?
- Is the scope the streaming subscription service only, including the ad-supported plan, or also newer areas such as games?
- Is the view global, or for a single region?
### What a Strong Answer Covers
- A goal for the dashboard derived from Netflix's subscription business model and from who will read it
- A short list of candidates across the member lifecycle before narrowing to three
- Three metrics that are non-redundant, precisely defined (what is counted, over what time window) and able to move
- How each metric can be gamed or misread, and what it would miss without the other two
- How the dashboard is segmented and what movement would trigger action
### Follow-up Questions
- Viewing rises while paid memberships fall. What does your dashboard tell you, and what would you check next?
- Which metric would you swap in if leadership's top priority became growing the ad-supported plan?
- How would you stop a single hit series from making a quarter look healthier than it really is?
Overview: An analytical product interview prompt asking which three metrics you would put on a Netflix dashboard. It tests deriving metrics from the subscription business model, defining them precisely, keeping them non-redundant, and explaining how each could mislead without the others.