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Design a weapon-ad harmful content detection system

Last updated: Mar 29, 2026

Quick Overview

This question evaluates skills in end-to-end system design and applied machine learning for multi-modal harmful content detection, covering scalability, low-latency inference, human-in-the-loop workflows, feedback-driven retraining, and safety/privacy considerations.

  • medium
  • Meta
  • System Design
  • Machine Learning Engineer

Design a weapon-ad harmful content detection system

Company: Meta

Role: Machine Learning Engineer

Category: System Design

Difficulty: medium

Interview Round: Technical Screen

## Scenario You are building a system for an ads platform that must **detect advertisements that contain weapons** (e.g., guns, knives) and prevent policy-violating ads from being served. Ads may include: - Images (single/multi-image) - Video - Text (title/description) - Landing page URL/content ## What to design Design an end-to-end **harmful content detection** system that: 1. Screens ads at submission time (and/or pre-serve) with low latency. 2. Supports high throughput (large ad volume). 3. Provides a decision: **approve / reject / send to human review**. 4. Handles ambiguous cases, adversarial attempts, and policy changes. 5. Enables continuous improvement via feedback and retraining. ## Deliverables In your design, cover: - Functional + non-functional requirements (latency, throughput, availability) - High-level architecture and key components - Model approach (multi-modal), feature extraction, inference serving - Data labeling, human review workflow, and feedback loops - Monitoring/metrics and quality evaluation (precision/recall, false positives) - Safety, privacy, and abuse considerations

Quick Answer: This question evaluates skills in end-to-end system design and applied machine learning for multi-modal harmful content detection, covering scalability, low-latency inference, human-in-the-loop workflows, feedback-driven retraining, and safety/privacy considerations.

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Meta
Jan 22, 2026, 12:00 AM
Machine Learning Engineer
Technical Screen
System Design
5
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Scenario

You are building a system for an ads platform that must detect advertisements that contain weapons (e.g., guns, knives) and prevent policy-violating ads from being served.

Ads may include:

  • Images (single/multi-image)
  • Video
  • Text (title/description)
  • Landing page URL/content

What to design

Design an end-to-end harmful content detection system that:

  1. Screens ads at submission time (and/or pre-serve) with low latency.
  2. Supports high throughput (large ad volume).
  3. Provides a decision: approve / reject / send to human review .
  4. Handles ambiguous cases, adversarial attempts, and policy changes.
  5. Enables continuous improvement via feedback and retraining.

Deliverables

In your design, cover:

  • Functional + non-functional requirements (latency, throughput, availability)
  • High-level architecture and key components
  • Model approach (multi-modal), feature extraction, inference serving
  • Data labeling, human review workflow, and feedback loops
  • Monitoring/metrics and quality evaluation (precision/recall, false positives)
  • Safety, privacy, and abuse considerations

Solution

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