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Design an Instagram-like auction platform

Last updated: Mar 29, 2026

Quick Overview

This question evaluates expertise in large-scale system design, including distributed systems, data modeling, real-time messaging, consistency models, and correctness and fairness of auction semantics.

  • medium
  • Meta
  • System Design
  • Software Engineer

Design an Instagram-like auction platform

Company: Meta

Role: Software Engineer

Category: System Design

Difficulty: medium

Interview Round: Technical Screen

Design an Instagram-like platform that supports **auction posts**. Users can: - Create an auction post with photos/video, description, category/tags. - Set auction rules: start time, end time, starting price, minimum increment, optional reserve price, optional “buy now”. - Place bids during the auction. - See real-time bid updates on the auction page. - Follow creators, like/comment/share, and view a feed. - Receive notifications (outbid, auction ending soon, won/lost, payment/shipping updates). Design for a large scale (tens of millions of DAU). Focus especially on: - Correctness and fairness of bidding - Handling high bid volume on popular auctions - Real-time updates and notifications - Data model and consistency choices State assumptions, APIs, storage, key services, and the main read/write flows.

Quick Answer: This question evaluates expertise in large-scale system design, including distributed systems, data modeling, real-time messaging, consistency models, and correctness and fairness of auction semantics.

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Meta
Oct 30, 2025, 12:00 AM
Software Engineer
Technical Screen
System Design
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Design an Instagram-like platform that supports auction posts.

Users can:

  • Create an auction post with photos/video, description, category/tags.
  • Set auction rules: start time, end time, starting price, minimum increment, optional reserve price, optional “buy now”.
  • Place bids during the auction.
  • See real-time bid updates on the auction page.
  • Follow creators, like/comment/share, and view a feed.
  • Receive notifications (outbid, auction ending soon, won/lost, payment/shipping updates).

Design for a large scale (tens of millions of DAU). Focus especially on:

  • Correctness and fairness of bidding
  • Handling high bid volume on popular auctions
  • Real-time updates and notifications
  • Data model and consistency choices

State assumptions, APIs, storage, key services, and the main read/write flows.

Solution

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