Designing Google Maps Accessibility Improvements for Users with Disabilities

Quick Overview

Product design question: how would you improve Google Maps for people with disabilities? It tests choosing a specific user group, tracing pain points from picking a place to arriving, proposing and prioritizing accessibility features, and defining success metrics and guardrails.

Designing Google Maps Accessibility Improvements for Users with Disabilities

Company: TikTok

Role: Product Manager

Category: Product Design & Strategy

Difficulty: medium

Interview Round: Other

You are a product manager on Google Maps. How would you improve Maps for people with disabilities? ```hint Choose one group and follow a trip Needs differ sharply between disabilities. Pick one group, walk through a trip from choosing a destination to getting inside, and note where the information Maps gives stops being reliable for them. ``` ### Clarifying Questions - Which disabilities are in scope: mobility, vision, hearing, cognitive, or is the choice mine? - Should the improvements live inside the existing Maps app rather than in a separate product? - Which part of Maps matters most here: finding and choosing places, walking and driving directions, or public transit? - Is there a launch timeline or resource limit to plan around? ### What a Strong Answer Covers - A deliberate choice of disability group, justified against the alternatives - Pain points across planning, routing and arrival that are specific to that group - Solutions that address data coverage and accuracy, not only interface changes - Prioritization by impact and feasibility, with success metrics and guardrails - Risks such as wrong accessibility data, privacy of disability information and uneven coverage ### Follow-up Questions - A place listed as step-free turns out to have stairs at the entrance. How do you keep this data accurate at global scale? - How would you extend the plan to blind and low-vision users, whose needs differ? - How would you measure success when many users with disabilities never tell Maps about their needs?

Overview: Product design question: how would you improve Google Maps for people with disabilities? It tests choosing a specific user group, tracing pain points from picking a place to arriving, proposing and prioritizing accessibility features, and defining success metrics and guardrails.

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TikTok
Jul 25, 2025
mediumProduct ManagerOtherProduct Design & Strategy
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You are a product manager on Google Maps. How would you improve Maps for people with disabilities?

Clarifying Questions Guidance

  • Which disabilities are in scope: mobility, vision, hearing, cognitive, or is the choice mine?
  • Should the improvements live inside the existing Maps app rather than in a separate product?
  • Which part of Maps matters most here: finding and choosing places, walking and driving directions, or public transit?
  • Is there a launch timeline or resource limit to plan around?

What a Strong Answer Covers Guidance

  • A deliberate choice of disability group, justified against the alternatives
  • Pain points across planning, routing and arrival that are specific to that group
  • Solutions that address data coverage and accuracy, not only interface changes
  • Prioritization by impact and feasibility, with success metrics and guardrails
  • Risks such as wrong accessibility data, privacy of disability information and uneven coverage

Follow-up Questions Guidance

  • A place listed as step-free turns out to have stairs at the entrance. How do you keep this data accurate at global scale?
  • How would you extend the plan to blind and low-vision users, whose needs differ?
  • How would you measure success when many users with disabilities never tell Maps about their needs?