Product Design: Pick a Type of Cook and Design a Recipe App Around Their Needs

You are asked to design a cookbook app. Decide who it is for, which problem in their cooking it solves, and what the first version should include. ```hint Walk through a cooking session Break one home-cooked meal into its steps, from choosing a dish to eating it, and look for the step where each kind of cook most often gives up or gets it wrong. ``` ### Clarifying Questions - By "cookbook", do you mean a library of published recipes, a place for people to keep their own and family recipes, or a guide that helps while they cook? - Is it a phone app only, or should it also work on tablets, laptops, or kitchen speakers and displays? - Is this a standalone product, or can it build on our existing accounts and services? - What matters most in the first year: number of users, how often they cook with it, or revenue? ### What a Strong Answer Covers - A chosen group of cooks, weighed against other groups, and why it comes first - Pain points across the cooking journey, and why today's options (search results, recipe sites, cooking videos) leave them unsolved - A prioritized set of solutions, a scoped first version and what is deliberately left out - Where the recipe content comes from and how its quality is kept up - Success metrics with guardrails, plus the main risks ### Follow-up Questions - Recipes are free everywhere online. Why would someone install your app, and how would you get the first users? - How would the app make money without cluttering the cooking experience? - Data shows many users open a recipe but few ever mark it as cooked. What would you investigate first?