Recommend whether and how Twitter should let users edit published tweets

Twitter has long held back from letting people edit a tweet once it is posted. Twitter's owner recently asked users in a poll on the platform whether they want an edit option, and the response was favorable. You are the product manager responsible for Tweets, and the owner wants your opinion. Should Twitter add an edit feature for tweets? Give a clear recommendation and explain how you got there. ```hint Look past the author Wanting to fix your own tweet is easy to understand. Consider everyone else who has already reacted to, replied to, quoted or reviewed a tweet before it changes. ``` ### Clarifying Questions - What should the recommendation optimize for: authors' satisfaction, the volume of tweets posted, trust in what people read on the platform, or subscription revenue? - Who voted in the poll, and did it describe any limits or trade-offs, or was it a plain yes/no? - Must editing be available to every account at launch, or can it start with a subset such as paid subscribers or a test group? - Are there policy or legal constraints on changing a published tweet, for example tweets from government officials, promoted tweets, or tweets already under moderation review? ### What a Strong Answer Covers - A clear recommendation (yes, no, or yes with conditions) tied to Twitter's goals and to a measure of success. - The needs of each group a change affects: authors, readers, people who replied or retweeted, advertisers and moderation teams. - The main abuse and trust risks of editing, each matched with a specific product safeguard. - A critical view of the poll as evidence, and a plan to validate demand and risk through a staged rollout and experiment. - Success metrics with guardrails on misinformation, trust and moderation load. ### Follow-up Questions - A high-profile account edits a viral tweet so that it now says the opposite of what thousands of people retweeted. What should the product do, and what would you change in your design? - Would you make editing a paid-subscriber perk or free for everyone? Weigh the trade-off. - After launch, the number of tweets posted is flat, but deletions within the first few minutes of posting have fallen sharply. Is the feature a success?