Critique your least favorite phone app and propose product improvements

Quick Overview

A product improvement question that asks you to pick the mobile app you find most frustrating and explain how you would fix it. It tests turning a personal complaint into a user problem, segmenting users, prioritizing pain points, weighing the app maker's business goals, and defining success metrics.

Critique your least favorite phone app and propose product improvements

Company: Google

Role: Product Manager

Category: Product Design & Strategy

Difficulty: medium

Interview Round: Other

Name the app on your phone that frustrates you the most. Explain why it falls short, then describe how you would improve it if you were its product manager. Make clear whom the app serves, which problems matter most, what you would change, and how you would measure the result. ```hint Turn the complaint into a user problem A gripe about one screen is not yet a product problem. Ask who else hits the same frustration, what they were trying to get done when it happened, and what the app's maker needs from them, before proposing a fix. ``` ### Clarifying Questions - May I pick any app, including one made by the company I am interviewing with? - Does it have to be an app on my phone, or may I choose any product I consider poorly designed, physical or digital, such as a household device or an in-store machine? - Should I improve the app for users who share my frustration or for its most valuable users, if those are different groups? - Should the changes respect the app's current business model and a realistic engineering budget, or is a bolder rethink welcome? ### What a Strong Answer Covers - A chosen app and a specific explanation of why it falls short, framed around the job users hire it for rather than personal taste. - The app maker's goal and the app's user segments, with one segment chosen and its pain points ranked. - Improvements prioritized by impact and cost, with a clear first change. - Success metrics that show the frustration was actually fixed, with guardrails, plus the risks and trade-offs for the maker's business. ### Follow-up Questions - The app's maker earns money from the behavior you find most annoying. How would you improve the experience without hurting the business? - If you could ship only one change next quarter, which would it be, and how would you test it? - How would you check that your frustration is shared by enough users to justify the work?

Overview: A product improvement question that asks you to pick the mobile app you find most frustrating and explain how you would fix it. It tests turning a personal complaint into a user problem, segmenting users, prioritizing pain points, weighing the app maker's business goals, and defining success metrics.

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Google
Feb 18, 2026
mediumProduct ManagerOtherProduct Design & Strategy
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Name the app on your phone that frustrates you the most. Explain why it falls short, then describe how you would improve it if you were its product manager. Make clear whom the app serves, which problems matter most, what you would change, and how you would measure the result.

Clarifying Questions Guidance

  • May I pick any app, including one made by the company I am interviewing with?
  • Does it have to be an app on my phone, or may I choose any product I consider poorly designed, physical or digital, such as a household device or an in-store machine?
  • Should I improve the app for users who share my frustration or for its most valuable users, if those are different groups?
  • Should the changes respect the app's current business model and a realistic engineering budget, or is a bolder rethink welcome?

What a Strong Answer Covers Guidance

  • A chosen app and a specific explanation of why it falls short, framed around the job users hire it for rather than personal taste.
  • The app maker's goal and the app's user segments, with one segment chosen and its pain points ranked.
  • Improvements prioritized by impact and cost, with a clear first change.
  • Success metrics that show the frustration was actually fixed, with guardrails, plus the risks and trade-offs for the maker's business.

Follow-up Questions Guidance

  • The app's maker earns money from the behavior you find most annoying. How would you improve the experience without hurting the business?
  • If you could ship only one change next quarter, which would it be, and how would you test it?
  • How would you check that your frustration is shared by enough users to justify the work?