Design a Camera-Equipped Smart Mirror: Pick the User, Use Case and First Version
Company: Google
Role: Product Manager
Category: Product Design & Strategy
Difficulty: medium
Interview Round: Other
You are given three building blocks: a mirror, a camera and an internet connection. Use them to create a new product. Explain who the product is for, what problem it solves, what its first version does, and how you would judge whether it succeeds.
```hint Let the parts suggest a moment
People stand in front of a mirror at predictable times and for predictable reasons. Ask what a camera could notice in those moments and what a connection could add, and favor an idea that needs all three parts rather than just one.
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### Clarifying Questions
- Is the product meant for homes, for businesses such as clothing stores, gyms or salons, or is that my choice?
- May I add supporting parts, such as a display behind the glass, a speaker or on-device processing, or must the design rely on only the mirror, the camera and the connection?
- Should the product fit Google's existing devices and services, or can it be any product?
- Where would target users accept a camera, for example a bathroom, a bedroom or a living room, and should privacy rule out some uses?
### What a Strong Answer Covers
- A range of use cases that make all three parts essential, rather than a mirror that only displays weather and a calendar.
- A chosen user and problem, justified by how often the moment occurs, how painful it is and how well the parts fit it.
- A concrete first version with prioritized features and a convincing answer to why it beats an app on a phone or TV.
- Success metrics with guardrails, and the privacy, accuracy and business-model risks of putting a camera behind a mirror.
### Follow-up Questions
- Why would someone buy this rather than prop their phone against the wall? How would you test that before building hardware?
- How would you earn the trust of people who are uneasy about a camera in their home?
- If you had to sell the product to businesses instead of consumers, which kind of business would you start with, and what would change?
Overview: A product design prompt that gives a candidate three building blocks, a mirror, a camera and internet connectivity, and asks them to invent a product. It tests generating use cases that need all three parts, choosing a target user, scoping a first version, and handling privacy, success metrics and business-model risks.