In-car dashboard design for an electric vehicle: displays and controls
Company: Microsoft
Role: Product Manager
Category: Product Design & Strategy
Difficulty: medium
Interview Round: Other
You are asked to design the dashboard for an electric vehicle: decide who it serves, what it shows and how drivers interact with it.
```hint What changes without a fuel tank
List the questions an electric car's driver asks that a gasoline car's driver rarely does, and note when in a trip each one comes up, before deciding what goes on which screen.
```
### Clarifying Questions
- Does "dashboard" mean the in-car displays (instrument cluster and center screen) or a dashboard in a companion phone app?
- Are we designing for one carmaker's vehicle, or a software platform that several carmakers would adopt and customize?
- Which drivers come first: first-time EV owners, experienced EV owners, or fleet and rideshare drivers?
- Are there hardware constraints we must work within, such as the number of screens, required physical controls or safety rules on driver distraction?
### What a Strong Answer Covers
- A chosen driver segment and goal, grounded in the needs that set an electric car apart from a gasoline one
- An information hierarchy by context: what must be glanceable while driving, what belongs on the center screen, and what is only available when parked or charging
- Safety and distraction limits treated as design constraints, including how controls are split between touch, voice and physical buttons
- A prioritized feature set with a defined first version and the reasoning behind it
- Success metrics with safety guardrails, and how the design would be tested before and after launch
### Follow-up Questions
- How should the dashboard behave when the nearest compatible charger is farther than the remaining estimated range?
- What changes if the same software must run in many carmakers' vehicles with different screens and brand requirements?
- How would you show that the design reduces range anxiety without increasing distraction?
Overview: A product design interview question asking the candidate to design the dashboard of an electric car. It tests picking a driver segment, identifying the needs that set electric vehicles apart, organizing information by driving context, and balancing usefulness against driver distraction.