Propose and Scope a New Enterprise AI Product for OpenAI
Company: Oracle
Role: Product Manager
Category: Product Design & Strategy
Difficulty: medium
Interview Round: Other
You are a product manager at OpenAI. Propose a new product for enterprise customers and explain how you would design it.
```hint Find OpenAI's edge
Many vendors sell AI to businesses. Look for a problem where OpenAI's own assets, such as its models and the employees who already use ChatGPT at work, give it an advantage, and where the buyer can see a measurable payoff.
```
### Clarifying Questions
- Should the product build on what OpenAI already sells to businesses, such as ChatGPT's business plans and the API, or stand apart from them?
- Which customers are in scope: large regulated enterprises, mid-sized companies, or developer teams inside enterprises?
- What should it achieve for OpenAI: new revenue, deeper use by companies that already pay for ChatGPT seats, or a showcase for new model capabilities?
- Is there a time frame, such as something that can ship within a year?
### What a Strong Answer Covers
- A goal for OpenAI in the enterprise market and a reasoned choice of segment and buyer
- Concrete pain points of that segment, and why current tools, OpenAI's own included, leave them unsolved
- A product concept with a scoped first version that meets enterprise needs for data access, permissions, security and admin control
- Success metrics tied to measurable customer outcomes and to OpenAI's business
- Risks such as wrong or unsafe actions, data leakage, competition and partner conflict, and the cost of serving
### Follow-up Questions
- A large bank wants to buy, but its security team will not let data leave its own cloud. What changes in your product and in how you sell it?
- How would you price it: per seat, per resolved task, or by usage? What behavior does each choice reward?
- Executives at a pilot customer love the product, yet usage has stayed flat for a few months. How do you diagnose it?
Overview: A product strategy question: as a product manager at OpenAI, propose a new product for enterprise customers. It tests choosing a segment and buyer, finding pain points OpenAI is well placed to solve, scoping a first version that meets enterprise security needs, and defining outcome-based success metrics.