WeRize: strategy to scale its partner agent base tenfold

WeRize currently works with about 5,000 agents. As a PM, how would you grow that network to 50,000? ```hint Count agents who earn Ask what separates an agent who closes a first deal within weeks from one who signs up and goes quiet, and let that decide which part of the network you invest in first. ``` ### Clarifying Questions - What does an agent do for WeRize today (find customers, help them apply, collect documents), and how are agents paid? - Does 50,000 mean registered agents or agents who complete business every month? - Over what time frame, and should the growth stay in the regions served today or reach new states? - Is there enough customer demand and product capacity in each area to keep ten times as many agents busy, or should I treat that as part of the problem? ### What a Strong Answer Covers - A clear definition of the target agent and a funnel from recruitment through activation, productivity and retention, with the current bottleneck identified - Recruitment channels that fit the agent profile, ranked by cost per productive agent and the quality of agents they bring - Activation and retention mechanics: onboarding, training, earnings, payouts and support that keep agents selling - How the operating model, geographic sequencing and controls against mis-selling, fraud and regulatory breaches scale with the network - Metrics, guardrails and a phased plan ### Follow-up Questions - If sign-ups climb but activation stays flat, what would you change first? - How do you stop ten times more agents from competing for the same customers in one town? - What signals would tell you agent quality is slipping, and how would you respond?