This question evaluates a candidate's product analytics and experimentation competency, testing familiarity with the AARRR (Acquisition, Activation, Retention, Revenue, Referral) framework and the ability to interpret usage and revenue trends to inform product strategy.
You have reviewed usage and revenue trends for a product (no tables/plots provided). Using the AARRR framework (Acquisition, Activation, Retention, Revenue, Referral), advise the product team on next steps.
Consider pricing tests, feature iterations, user segmentation, and behavioral logs that may be missing.
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