Reddit product sense: pick a goal and user group, then design an improvement

You are a product manager at Reddit and have been asked how you would improve the product. Decide what the improvement should achieve, choose which users it serves, propose and prioritize changes, and explain how you would measure whether it worked. ```hint Choose whose problem to solve Reddit serves readers, people who post and comment, volunteer moderators and advertisers, and their problems differ. Pick the group that matters most for your goal, then follow one of their sessions step by step. ``` ### Clarifying Questions - Should the improvement aim for more logged-in users, more posts and comments, healthier communities, or more revenue? - Which surface is in scope: the mobile app, the website that many visitors reach from search engines, or both? - Are moderators' tools in scope, or only the experience of readers and posters? ### What a Strong Answer Covers - A clear goal for the improvement and why it matters to Reddit - Reddit's user groups compared, with one chosen and the reason - Pain points drawn from that group's journey, ranked by severity - Solutions prioritized with explicit criteria, including their effect on moderators and on each community's own norms - A primary metric with guardrails, and the main risks with mitigations ### Follow-up Questions - How would you keep your change from adding work for volunteer moderators? - How would you stop bad actors from exploiting what you build? - How would you test the change when communities differ so much in rules and culture?