Intuit Analytics & Experimentation Interview Questions
Practice the exact questions companies are asking right now.
Design an experiment for pricing page redesign
A product team is redesigning a pricing tier page. Historically the page only offered a monthly plan; the redesign adds an annual plan option. You are...
Extract insights from a multi-entry funnel scorecard
Scenario You are given a scorecard for a QuickBooks-like product showing a funnel by access point (15+ entry points, highly skewed traffic). For each ...
Design an experiment to evaluate an onboarding progress bar
Scenario In a QuickBooks-like onboarding flow, the product team adds a progress bar. The onboarding has 4 steps: 1. Onboard 2. Send payment 3. Set up ...
Diagnose rising delivery cost precisely
Problem: Delivery Cost per Order Increased — Design an Analysis Plan Context A restaurant reports a significant increase in delivery cost per order in...
Build 30-day retention cohort table
Monthly 30-Day Retention Cohort (PostgreSQL) Context You are given a table of companies with signup and (optional) termination dates. Define monthly c...
Build cohort 30-day retention from signup date
Task: Monthly Cohorted Retention (30-day, then 30/60/90-day curve) You are given a single table, company, with columns: - company_id (INT) - signup_da...
Diagnose KPI anomaly and evaluate promotion/A-B test
You are a Data Scientist supporting a TurboTax product team. You are asked to handle three related analytics tasks. 1) KPI anomaly investigation A das...